Some of the Facts
$10 Billion CPG company
Facilitated a session with the senior R&D team and worked with the team to implement a new innovation operating model.
$2 Billion CPG Company
CJB helped the company design their new R&D Center fostering much closer interaction with R&D and the other functions.
European Biscuit Company
Led an innovation assessment with specific recommendations for improving their innovation process and hit rate.
European Edible Oil Company
CJB led a customer strategy session to expand their customer based for value added oils.
Shortly after the breakup of Sara Lee holding, we created a long term innovation pipeline leveraging CJB’s global network of external solution providers.
Large European Ingredient Company
Developed a strategy to prioritize their R&D bets to meet CPG needs for health & wellness products.
Large coffee chain
CJB conducted an Innovation Assessment leading to a more robust front end stage gate. A new product ideation session that included the CEO led to new food offerings that are still offered in the stores 10 years later.
Major US Retail Chain
CJB led the strategy development for a major category for their store brand business and worked with co manufacturers to go beyond national brand equivalent to preferred vs. national brand. Their sales lift was immediate.
In a matter of weeks CJB and team lowered the sodium level for Popchips by over 25% AND improved product acceptance.
Multiple product Innovations for their on premise food and beverage offerings led to incremental revenue.