Product Innovation Ideation
CJB and Associates can help you kick start your innovation with a proven process for ideating against strategic areas of opportunity. We have worked with large and small companies to develop an innovation strategy thru ideation. The output is a short list of product and marketing concepts that have the potential for building incremental business. A typical session goes from 1-3 days depending on the scope. We begin by clarifying the innovation objectives and defining success. Ideas start close in and move well beyond the comfort zone.
Market Research Consultation
CJB and Associates works closely with ACB Research (acbresearch.com) to conduct consumer product tests.
CJB offers general business consultation for developing or updating a strategic plan.